CitiSec Online Terms Dictionary

If you’re a newbie investor like me or want to start investing in stock market using Citisec Online. It’s a good thing to familiarize yourself with these terminologies. Below are the basic from COL Financial’s investment guide daily report.


Model Portfolio – The model portfolio consists of stocks that we recommend in our monthly strategy report, COLing the Shots. Stocks in the model portfolio have favourable fundamentals, and are expected to be the major beneficiaries of the prevailing macroeconomic trends.

Price – Last traded market price for the company or index.

COL FV – COL Fair Value is a company’s estimated worth or fair market value as computed by various ways specific to its industry (i.e DCF, NAV, P/BV, P/E). If there is a COL Rating on the issue, then the assessed value is given by COL, otherwise a price following a N/A COL rating would refer to consensus estimates given by a number of other analysts tracked by Bloomberg.

Date of Update – The date when the rating (BUY, HOLD or SELL) and/or fair value estimate was established.

Buy Below – Based on the judgement of the analyst covering the stock, the Buy Below price is a level at which capital appreciation potential is already attractive relative to the fair value estimate. Any price below the Buy Below price is considered an attractive level to buy the stock.

Outstanding Shares – Also referred to as Issued Shares, this number acknowledges the number of shares currently held by shareholders. This includes shares held by public and those restricted or held by the company’s officials and insiders.

Market Capitalization – Market Capitalization is computed by multiplying its Outstanding Shares by its market price. It is the value that an entity would theoretically have to pay to buy the entire company.

Revenues – Revenues is the amount of sales a company registers in a period. Increasing revenues is key to a company’s growth. This is also known as a company’s top line.

Revenue Growth – Revenue growth is the rate at which a company’s sales or top line is increasing annually.

Net Income – Net Income is the amount a company earns in a period. This is also known as net profit, earnings or a company’s bottom line.

Net Income Growth – Net Income Growth measures the annual increase of net profit or earnings. Earnings growth = (Current Net Income – Previous Period Net Income)/Previous Period Net Income. Companies that can generate accelerating earnings growth are considered even more attractive. As a performance measurement, earnings growth is a useful tool in identifying companies that deliver higher returns for shareholders.

Earnings Per Share (EPS) – Earnings per share is the amount of net profit for each outstanding share.

Earnings Per Share Growth – EPS growth is the percentage increase in EPS from one year to the next. An increasing growth rate in EPS can be a catalyst to aggressive upward action in market prices.

PE Ratio (P/E) – The PE ratio is the most commonly used valuations measure. It shows how much is paid for each unit of earnings. The PE of a stock describes the price of a share relative to the earnings of the underlying asset. The lower the PE, the less you have to pay for the stock, relative to what it earns. PE is also considered a relative valuation measure.

Dividend Yield – The dividend yield is a measure of the return on investment that the dividend gives. It is the dividend per share divided by the price per share.

PEG (for current fiscal year) – The PEG (or Price earnings growth) ratio compares the PE ratio to the growth rate. A lower ratio is “better” (“cheaper”) and a higher ratio is “worse” (“expensive”). The PEG ratio can offer a suggestion of whether a company’s high PE ratio reflects an excessively high stock price, or is a reflection of promising growth prospects for the company.

Price to Book value (P/BV) – Price to book value is calculated by dividing the Market capitalization by the latest book value (book value is simply total assets minus liabilities.) It measures the amount paid for each peso of book value, which is the same as stockholder’s equity. P/BV is also considered a relative valuation measure.

ROE (for current fiscal year) – Return on Equity is the return on investment that the company is generating on funds invested by stockholder’s. It is computed by dividing net income by stockholder’s equity.

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